I write about software development, tools, and people.
And how marketing makes it all better.
-
-

Y2K and Other Disappointing Disasters (RubyConf 2017)
-

Search-First Writing for Developers (NorthBay Python 2017)
-

Writing exercise
As a developer advocate for LaunchDarkly, I need to understand the product in a bunch of different ways – at a technical level to give summaries of how to make integrations work, at a business level to explain how feature…
-

Is this the gate you want to keep?
Today on Twitter, I said: I really want everyone to stop conflating coding skill with technical skill. Tech is so much bigger than code. Or it could be. — Heidi, Sticker Thoughtleader (@wiredferret) August 16, 2017 That’s a lot…
-

Retrograde tooling
We’ve reached a tipping point in technical writing, and we need to deal with it. The future is not going to involve producing documents, it’s going to be producing seamlessly integrated content in and around products, and that means we…
-
The Death of Data (Signal 2017)
-

New employment: LaunchDarkly
Last week I told you about my exciting new job title, Developer Advocate. This week, let me tell you about my exciting new employer! On Monday I started a job with LaunchDarkly, a startup that does feature flags as a…
-

Why on earth would developers WANT to write documentation?
This week I was at DevOpsDays Minneapolis, which was an amazing, warm, and inclusive event. There were at least three open spaces on documentation, communication, and related problems, and I didn’t propose any of them! The question the devops world…
-

New job title: Developer Advocate
I’ve had a lot of job titles in my career: Technical Writing Intern Queen of Documentation (It was 2000, OK?) Technical Writer I, II, III Technical Communicator Senior Technical Writer Technical Writing Consultant Documentation Architect Documentation Mercenary You might notice…
